The first step of the social selling program is to conduct a full audit of your current social media profiles.

Once we’ve refined your targeting, we will make specific recommendations about how to change your social profiles to optimize them for conversion, so your target prospects are more likely to reach out and contact you.

The social profile audit and optimization profile is based on a proprietary formula we have refined over years social selling across a wide variety of industry niches. The formula factors in key SEO metrics by social platform, including keywords, recommendations from colleagues & peers, endorsements, and other profile features weighted in user search.

The second phase of the social selling program consists of refining, and zeroing in on who exactly your target prospect is. We create a persona of who exactly, ideally we need to target so we can replicate this across social media platforms.

Key proprietary metrics are used during this phase as well to ensure accurate targeting and reduce the risk of wasting time on unqualified leads. We filter lead prospects by a variety of metrics proven to convert, including but not limited to geography, interests, affiliated groups and organizations, job title, company size and years of operation, and much, much more.

The third phase of the social selling campaign is highly critical, and is where most professionals using social media without a disciplined game-plan routinely fail.

Content creation includes connection request messaging, followup messaging, thank you notes, meeting scheduling, social posting and strategies for engagement.

We do 90% of the work for you, -you just have to reply to qualified inbound leads and follow our process for increasing your brand’s network, reach and engagement.

We provide you with our own automated social media posting software, with content created specifically for your target prospect. All you have to do is click to share across all of your social media platforms instantly.